SOCIAL MEDIA
Working in communications and marketing I have made various visuals, ads, feed plans and Instagram stories for different organizations. The organizations I have worked for vary from industrial producers to restaurants, gyms, IT companies and for example real estate agencies. Beyond this I have created gifs for various occasions that can be found on instagram by searching primaq! Below you can see some of the graphics, Instagram stories and gifs I have made for different brands.
Brands I've worked with:
BRAND DESIGN: USVA
Elämyshoitola Usva is a beauty salon that focuses on an all-round experience. From the interior decoration to the soundscapes and aromas, they want to make the experience as cleansing and relaxing as possible.
I designed a brand package for the salon, including a logo, brand colours and a social media feed plan, that includes graphic templates for informative posts. The client wanted a rustic feel to the brand and the inspiration came from Finnish nature and countryside, Scandinavian runes, and the idea of a foggy morning on a field.
BRAND DESIGN: GROWKITS
Growkits is a yet to be established organisation, that means to work in ethical charity and sexual education. Behind the organisation are nurses and nursing students, who value the idea of giving back, sharing knowledge, and making a better future.
I created a brand package and teaching materials for Growkits as my thesis for my design degree. The brand package included a scalable logo, brand colours and templates for Instagram posts and stories. The teaching materials included a range of sexualities and genders as well as images about reproductive organs.
The main goal for the materials was to create a recognisable look for the brand and to create imagery for sex ed that is easy to approach and identify with, to lessen the taboo about sex, sexuality, and gender for young people.
You can read my thesis in Finnish from the link below!
